Brands in Nigeria experienced a lot of challenges in the past year. They faced difficult business environment, unstable policies and several economic issues.

Despite the economic downturn, some brands have found ways to cope with the present realities to create value for Nigerians. It is on this note that Plexus Media Interlinks, an integrated marketing communications firm, compiled the list of the most performing brands of the year in 2022.

The firm, which understands the value of brands, included players in the financial services, information technology, education, consumer goods, oil and gas, professional services, among others on the list, taking into cognisance their media presence, media exposure and overall impact across the country.

Below are the Top 10 Performing Brands in Nigeria for 2022: